High impact communication

In every work situation, we are judged on how we communicate and how we present ideas. That's why its crucial, for all managers and top managers, to learn to present in an effective, involving manner which inspires, motivates and spurs your colleagues into action. Making you a more authoritative, more charismatic leader.

To this end, Hermes offers a selection of concrete tools, designed to develop awareness, security, ability and communicative talents. We provide solutions for both groups (classroom method) and individuals (one-to-one coaching).


1. Selling your ideas

“Selling” an idea or a vision, selling an objective to your team, selling your viewpoint to influence others: this is a crucial ability for your professional success, in any company or market.

  • How to formulate your ideas in the most effective way. And sell them to yourself
  • Generating trust and credibility in your suggestions
  • Creating persuasive, well-argued messages and presentations
  • Generating a strong connection with your audience
  • How to transform opposition into allies
  • Finding shared advantages, finding common values
  • Giving examples, telling stories, using case studies
  • Inspiring and spurring people into action to implement a new idea
  • Forming a team, including, enhancing everyone's ideas
  • Keeping energy high: your own and that of others



2. Brief communication

Communicating what we have to say effectively and in a hurry has become a key strategic factor in achieving results, in a period where time is certainly of the essence.


  • Communicating with precision, speed and impact
  • The elevator speech technique
  • Transforming a complex topic into a 1 minute story
  • Saying only what counts
  • Specific, focused concepts
  • The language of precision
  • Using mass media techniques
  • AIDA: generating Attention, Interest, Desire, Action
  • Practicing your value proposition
  • Brief communication in memos, emails, phone calls and meetings



3. Communicating to excite

Too many presentations fail to interest their audience, to involve, to push listeners to adopt a new point of view, an idea, a new behaviour. Almost always because too many presentations use only the rational register.

  • Because presentations are boring
  • Presentations which involve your listeners will inspire them and spur them into action
  • Speak to the head, speak to the gut
  • Think using images, talk using images
  • How to use metaphors, how to use stories
  • Suggestive language, charismatic language
  • Presentations that motivate
  • How to make a presentation more exciting
  • Transforming a presentation into an experience for your audience
  • Individual practice based on real cases



4. Creating content that everyone wants to listen to

A good presentation, rather than simply transferring a series of information and data, should tell an interesting story that's relevant to your audience.

  • How to generate content for your presentations
  • Interesting narratives
  • Informing, convincing, persuading
  • Involving through data, numbers, statistics
  • How to be specific and relevanti
  • Intercepting your audience's interest
  • Making complicated things simple
  • The best language to use
  • Technical language, sector jargon, corporate slang
  • Giving names and choosing interesting titles



5. Video communication

Video is a powerful tool, used more and more by managers who want to increase the visibility and the impact of their messages within their organisation and on their market.


  • What works on video and what doesn't
  • Creating clear, concise and persuasive messages
  • Attracting attention from the beginning, holding it as long as possible
  • Practicing your “screenplay”
  • Overcoming your fear of the camera
  • Using your voice effectively
  • Energy and body language
  • Create a relationship and build a connection, involve your viewer
  • Finding your own style, feeling secure, communicating authenticity
  • Training videos for practicing in front of the camera



6. The power of your voice

Becoming aware of our main tool for communicating, relating and influencing in our interpersonal relationships.

  • Voice physiology
  • Correct breathing for effective communication
  • Effective and incorrect postures for voice projection
  • Volume, timbre, rhythm, pause
  • Exercises in producing a rich, authoritative, assertive voice
  • Voice-content consistency
  • How to speak at length without tiring
  • Presenting, managing meetings and guiding people by using your voice consistently
  • How to cleanse your voice of anxiety, stress and other negative emotions
  • Good practice to protect your voice